Archives for the 'Marketing' Category
Testing my LinkedIn Network
I have a LinkedIn account for ages, and I have been connecting to friends and colleges, although not actively for quite some time. I have decided that it is about time I used my network.
We are growing and we need to recruit an Online Marketing Wizard, just as we only get the best people […]
2009 retrospect
Its my birthday, which is normally a time for self reflection and lot of fun, alcohol and friends.
As a present my friends gave me a Tandem skydiving, I am waiting for good weather to see why my friends want me to jump out of a flying plane 4 km in the air.
My birthday always […]
Crossing the Chasm - Is it still true?
I picked up Crossing the Chasm (Geoffery Moore) again while thinking about our marketing strategy.
This brings up a few questions.
Q1: Is this strategy still true? With the speed that information travels and web 2.0 communities?
Q2: Is unit testing a disruptive innovation?
Q3: If it is true, what is the state of unit tests. Have we […]
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